List your home
for 1%.

There's no catch. AI and public data have taken away a lot of the old advantage agents used to sell on — comps and disclosures are easy to find online now. What's left is real service: marketing, negotiation, and handling the deal. That's what I focus on for your listing, without charging like it's still 2010.

No. The 1% rate applies when you agree to list your home at the price I recommend, based on a comparative market analysis (CMA) of your home and the local market. If we agree on a different list price, that may change the fee. We'll walk through the CMA together before anything is finalized.

No. The 1% Plan covers my listing services only. Any compensation offered to a buyer's agent is a separate conversation, entirely optional, and fully negotiable — it is not required by law, by NAR, or by the MLS. We'll go over your options for this once you reach out.

No. Real estate commissions have always been negotiable and are not set by law, by NAR, or by any MLS. The 1% Plan is simply the rate I've chosen to offer — you're always free to negotiate.

The 1% Plan is specifically for listing your home for sale. If you're looking to buy, that's a separate conversation — fill out the form and we'll talk through it.

Professional listing photos, my signature comedic home tour video for social promotion, paid social ad support, full negotiation and offer management, and contract handling through closing.

Those get a custom conversation instead of a flat 1%, since the math works differently at the extremes. Fill out the form and we'll figure out the right number together.

Standard closing costs and any buyer's agent compensation are separate from the 1% listing fee and are negotiated as part of your transaction, same as with any listing. We'll walk through the full breakdown once you reach out.

Fill out the quick form on this page with your name, phone, email, and address, and I'll follow up with your home's price point and what The 1% Plan looks like for you.